about bureau susette
susette's profile
• Graduate of Design Academy Eindhoven (2002).
• Creativity and structure — intuitive yet well-considered.
• A keen sense of intuition. I observe, ask questions + listen carefully.
• I filter out the noise and bring the gold to the surface.
• I keep digging until the essence becomes clear — until it’s obvious what a brand truly stands for and which direction is the right one. Not superficially, but at a fundamental level.
• My approach is rooted in service design: I look at the bigger picture. Not just the form, but the experience and the overall coherence.
• Meandering together to create future-proof solutions.
reviews
“Susette is a creative art director with original ideas, and she’s very good at turning those ideas into reality.”
Hans Geels , CEO Dille & Kamille
“Susette gets to the heart of the matter and is able to challenge conventional wisdom in order to achieve better results. She is highly skilled in marketing and communications and knows how to strike the right tone in the content she creates, much to the satisfaction of her stakeholders.”
Johan Gijsman, Group Director Marketing at Walraven Group
inspiration: skincare
As a skincare geek, I want to know everything there is to know about the skin and its most beneficial ingredients. This never-ending quest manifests itself in photography, product development and books on skincare.
inspiration: medicinal plants
For three years, I studied to become a herbalist. I learnt to identify and process herbs into hydrosols, infusions, tinctures, creams, ointments, macerates and essential oils.
I believe in the importance of integrative medicine, which combines conventional medicine with complementary treatment methods, such as naturopathy and acupuncture. I want to learn more, because the more I learn, the more I realise how little I actually know.
ex-lover
Vitis vinifera, once my great love, shaped a decade of writing for Bouillon Magazine. Now, I enjoy the occasional glass, but my focus has shifted to skincare and health—where nature and science meet.
Illustration Hugo Borst: Gijs Kast